MOVEMENT STORY
Alo Yoga

The Movement Story Campaign sought to highlight both holiday and core products, infusing a peaceful studio loft-inspired ambiance that accentuated both movement and loungewear.

Creative Director: Bobby Whigman
Art Director: Sara Kim
Photographer: Colin Leaman
Videographer: Justin Cattran
Make Up Artist: Diane Da Silva
Wardrobe Stylist: Alex Violante
Prop Stylist: Natalia Ferraro
Production: Alix Margolis